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(noise)letter: The Infinite Game

How is your #Last90Days challenge going? What exciting steps have you taken to push your dream forward into 2020? Seriously, let me know!

I also wanted to share something that was so incredibly encouraging to me this week...

Marie Forleo is a public figure and business coach that I learn from on a consistent basis. I found out about her after Brené Brown appeared on her YouTube show, MarieTV. (Any Brené fans out there? ✋)

This week, Marie talks to author and speaker, Simon Sinek, about the idea of competition in business. Turns out, most of us have been looking at it the wrong way the entire time. Who knew?

Simon, who did the legendary TED talk, "Start with Why," has taken that idea even further in his new book, The Infinite Game. The idea is that there is no "winner" in life. There is no "winner" in business. And I think the same could be said about music.

When we play the finite game and focus on nothing but beating the competition, we limit our potential to create something incredible. But when we play the infinite game, we unlock true creativity and innovation, and we can stop wasting time and resources protecting something and instead, push forward into being better artists and businesspeople.

Sure, you can measure someone's record sales, or their chart-topping hits. You can measure a band by the number of followers they have on Instagram. But in the end, there's room for everyone at the table. There's room for everyone online, and there's room for everyone on the stage. There is no "winner" in the music business.

Why am I talking about business?

Because, your band is a business! Your creativity, your product, your ideas - all a part of your business.

Sometimes that sounds so sterile, especially for musicians. Trust me, I get it. But I promise, once you start approaching your music as a business and not just a passion or a hobby, you can make it happen. You took a step and signed up for this newsletter, which tells me you're serious about your art. You want to get it out there, into the right hands, and you're driven to make it happen.

Once you start playing the infinite game, you will be free to create a business of passion, something that's bigger than you.

What does that mean for you? How can you start playing the infinite game?

  • Try not to compare yourself to other artists on social media. 

  • Start asking how you can make YOUR music better.

  • Anticipate what's coming in the industry and hold loosely to the things you are trying to preserve.

  • Determine the "why" in your craft and build out from there.

  • Find ways to serve your audience without asking for anything in return.

We're all playing the game, but you get to decide which game you're playing. 

To your success, Naø 🖤

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